The Sony Walkman TPS-L2 was released 40 years ago this summer, forever changing the way the world listened to music. It became arguably the most iconic brand in Sony’s history, with hundreds of devices bearing the name and continuing to be released today.To celebrate the Walkman’s legacy, Sony held an exhibit in Tokyo until this week called “Walkman in the Park.” The venue is Ginza Sony Park, a new public space that sits on the site of the iconic old Sony building that was recently demolished; another Sony building will be constructed here next year.
NOTE – I no longer back kickstarter projects. I have been burned too many times by good ideas gone rogue. I like the idea of “It’s OK”, and I may buy one if it comes to retail, but I won’t be backing the kickstarter.
In the summer of 1979, the first portable cassette player of the world was introduced as the initial generation of personal music devices. Put on your headphones and insert your favorite idol’s cassette tape; press “Play”, listen to music anywhere, and watch the motion of the tape turning. Cassette players were popular in the entire ‘80s. It was the first time you could bring along your selection of music. It accompanied us in times of happiness and healed us in times of sadness. That is the splendid ‘80s era which people long for; those were the days when music still had weight.
As time passes, music has become digitized and everything is convenient. But a cassette tape is still romantic and unforgettable.
The new launching of IT’S OK Bluetooth 5.0 cassette player brings a new perspective to the romanticism of the ‘80s cassette player. It is the world’s first cassette player with Bluetooth 5.0 capability that not only supports traditional 3.5mm headphones but is also compatible with Bluetooth 5.0 headphones or speakers. Whether you are alone or in an open space, you can freely enjoy the penetrating voice and warm sound from the cassette tape.
If you are romantic enough, IT’S OK.